Main sponsor - Glossary | Sponsoo

Main sponsor

The main sponsor is the most important sponsoring-partner of a sponsee. It is the sponsoring package with the most value. When it comes to clubs or teams, the main sponsorship almost always contains the jersey-sponsorship. Sometimes, the word "main sponsor" is used as a synonym for the jersey sponsor. Events that give away naming rights to a sponsor almost always name themselves after that one main sponsor.


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